In these articles Scott reiterates the need to every developer to have a blog (a way to contribute back to the community in a way that is permanent and in your control) and to create a personal brand. The personal brand bit is the important one for me. I’ve been meaning to get my blog started for a while now and this is the kick in the pants I’ve been needing.
It’s only 2 years too late but never the less. Thanks Scott.